Summary
As an expert in interaction design, I focus on the experience and functionality of digital products especially websites that are built in content management systems (CMS) such as WordPress, Wix, Squarespace, HubSpot, Shopify, Webflow & Framer, landing pages, marketing campaigns, and web applications. I analyze user flows to understand the path a user takes to complete a task whether it's buying a product from an eCommerce website or filling out a lead form on a service based business website. My work answers fundamental questions: What occurs when a button is tapped? How can we simplify this action? How should the layout be structured? I aim to create products that are intuitive, easy to navigate, and simple to use.
I have solid experience in visual and motion design. I finalize the layout of each page or screen, ensuring all design elements fit together in a visually appealing way. This includes determining font, color, size, and placement according to brand/style guidelines. I also consider the user's experience when moving through a product and focus on creating smooth transitions between pages on an app or website and my role involves creating subtle animations and visual effects to bring design ideas to life.
I conduct studies and interviews to examine how people use a product. This process helps me identify pain points that users experience and explore how the product can help solve those problems.
With over a decade of experience, I specialize in translating design intent into a functioning experience.
Skills
Software proficiency
Experience
- UI UX Designer, UI Graphic Designer, UX Architect, CMS Development. at UpworkUSDecember 2015 - Present
Understanding User Needs:
Conduct user research to understand the users' needs, motivations, and behavior.Persona Development:
Creating user personas to represent the different types of users who might use the website or product.Wireframing:
Sketching basic layouts of web pages or app screens.Prototyping:
Creating interactive prototypes to simulate the final product.Visual Design: Designing the final graphical layout of the website or product with attention to color schemes, typography, and design aesthetics.
Conducting Tests:
Organizing usability testing sessions to gather feedback on the prototypes.Analyzing Feedback:
Analyzing user feedback to identify pain points and areas for improvement.Working with Developers:
Collaborating closely with developers to ensure the design vision is translated into the final product.Stakeholder Engagement:
Communicating with stakeholders to understand their goals and constraints.Ensuring Accessibility:
Making sure the designs are accessible to all users, including those with disabilities.Inclusive Design Practices:
Incorporating diverse user needs to create designs that are inclusive and cater to a wide audience.Iterative Design:
Continuously improving the design based on user feedback and changing requirements.Keeping Up with Trends:
Staying updated with the latest design trends and technologies.Layouts and Elements:
Designing intuitive and aesthetically pleasing layouts.Interactive Elements:
Creating interactive elements like buttons and menus.User Journey Mapping:
Mapping out the entire journey a user takes while interacting with the product.Experience Strategy:
Develop a strategy that defines the overall feel and experience of the product. - UI UX Designer at Freelancer.comAUDecember 2015 - Present
Gather and evaluate user requirements in collaboration with product managers, engineers, and clients.
Illustrate design ideas using storyboards, process flows, and sitemaps.
Design graphic user interface elements, like menus, tabs, and widgets.
Build page navigation buttons and search fields.
Develop UI mockups and prototypes that clearly illustrate how sites function and look.
Create original graphic designs (e.g. images, sketches, and tables).
Prepare and present rough drafts to internal teams and key stakeholders.
Identify and troubleshoot UX problems (e.g. responsiveness).
Conduct layout adjustments based on user feedback.
Adhere to style standards on fonts, colors, and images.
- UI UX Design at Just DigitalKarachi, PKDecember 2015 - Present
User research:
Responsible for conducting user research.Identify and resolve UX issues:
Identifying new opportunities to create better user experiences.User interface design:
Focus on maximizing usability and the user experience for websites.UI prototyping:
Identifying new opportunities to create better user experiences.Creating user flows:
Contribute to the product development process by understanding user needs, defining user flows, and creating wireframes and prototypes.Usability testing:
User Testing with A/B testing, product analytics, and benchmarking is necessary to evaluate a product's usability, accessibility, and usefulness.Conducting competitor and customer analysis:
Solid understanding of graphic design, web technologies, and wireframing tools.Creating wireframes and prototypes:
Using wireframes and prototypes to communicate ideas and test designs with users.Make unique graphic designs:
Gathering user requirements, designing graphic elements, and building navigation components.Prototypes:
Creating prototypes for new product ideas, testing new ideas before implementing, and conducting ongoing user research.Work with stakeholders to identify requirements:
Collaborating with product managers and engineers to gather requirements from users before designing ideas.Design pattern:
Delivering an outstanding user experience providing an exceptional and intuitive design.Identifying user needs:
Collecting and examining the needs of the user. Consulting engineers and product designers regarding the product. Planning and developing new visual designs for websites.Interaction design:
Specializing in creating engaging and efficient interfaces that facilitate user interaction into something that people enjoy using.Reporting on UX design activities:
Responsible for the design and implementation of all the experiences a user has when interacting with a website. - UI UX Designer, UX Strategy, Graphics, Web Design, Web Development at Fiverr.comUSJanuary 2014 - Present